How much money does 1 million views on YouTube Shorts actually make? The answer is not simple and depends on a variety of factors, including location, engagement, monetization model, and ad availability.
Calculate how much you earn from videos and shorts now by using our YouTube earnings calculator.
1. YouTube Shorts Revenue Generation Techniques
In 2023, YouTube has implemented two main strategies for monetizing Shorts:
YouTube Shorts Advertisement Revenue Distribution (taking over the Shorts Fund)
Eligibility for the YouTube Partner Program (YPP) is available to creators with over 500 subscribers and 3
million views on Shorts in a span of 90 days.
Upon joining YPP, creators receive a portion of the revenue from the ads featured in the Shorts stream.
However, the revenue per view (RPM) is generally less than that of long-form content.
2. Typical Earnings Per Million Views for Short Videos
Creators typically indicate earnings of:
$10 to $80 per 1 million views of Short Videos (without significant ad interaction)
$100 to $1,000+ if Short Videos are monetized through brand collaborations or high CPC regions (like the
US or UK).
In contrast to conventional YouTube videos, Short Videos have limited advertisement placements and less
opportunity for medium videos or sponsored content, leading to a lower CPC (Cost Per Thousand Views).
3. Utilize a YouTube Short Video Income Estimator
Since actual earnings can vary, the most effective way to gauge your revenue is to utilize a YouTube Short
Video Income Estimator. This tool allows you to input:
View count
Location
Engagement metrics
…and receive a rough estimate of your potential earnings. For more precise long-form video income
assessment, you can try a YouTube Income Calculator or a more detailed YouTube Video Income Estimator
that takes into account factors such as watch time, CPM range, and viewer demographics.
4. Regional Influence on YouTube Shorts Earnings
Location plays a crucial role. RPM from audiences in the US, Canada, or Australia is much higher compared
to countries like India or the Philippines. For instance:
Region Estimated RPM (Shorts)
United States $0.08 – $0.12
Germany $0.05 – $0.09
India $0.002 – $0.01
Consequently, 1 million views from India could yield $5 – $10, while the same views from the US could
bring in $80+.